Human Quality Ingredients for Your Fur-Baby’s Proactive Health and Wellness


Our Dental Care treats contain cellulose which supports the abrasion of plaque and sodium hexametaphosphate to prevent the calcification of bacterial deposits. 

Best treats for Dental Care:



We use grass and vitamin E to promote intestinal health, enable healthy digestion, and support healthy cells. Grass aids in digestion for several reasons: 

  • Contains folic acid, a vitamin that supports growth and helps increase oxygen levels in blood
  • Provides natural laxative benefits for more regular bowel movements
  • Relieves an upset stomach by clearing a cat’s stomach of clogged fur—so fewer hairballs!

Best treats to support digestion


Essential Vitamins

Essential vitamins strengthen the immune system and help build reliable protection. Some of the vitamins and nutrients in our treats include:

  • Vitamin E: An essential nutrient that develops strong and healthy muscles, nerve cell membranes, and the immune system. It is an antioxidant that protects healthy cells and has benefits contributing to a shiny coat.
  • Vitamin B12: An essential enzyme that aids in absorbing vitamins in the bloodstream and promotes brain function and intestinal health.
  • Vitamin D3: A beneficial vitamin that helps absorb calcium and phosphorus in the body and helps to support immune system health and function.
  • Vitamin C: An important antioxidant that protects against free radicals and helps reduce inflammation and cognitive aging.
  • Thiamine (B1): An essential vitamin for brain and organ function. 
  • Riboflavin (B2): An essential nutrient that helps fight disease, prevent cataracts, and maintain energy supply.
  • Pyridoxine Hydrochloride (B6): A beneficial vitamin that promotes normal brain function and healthy heart function.
  • Biotin: A B vitamin that promotes healthy skin and coat and is essential for digestive growth and muscle formation.
  • Zinc: An essential mineral that is important for immune function.

Best treats to support overall well-being and immunity:



Firm Claws

The combination of biotin, linseed oil, and zinc supports firm, healthy claws. Biotin is essential for the synthesis of keratin, which is the basic substance of skin, hair, and claws. 

Best treat for firm claws:



Our Squeezables are crafted with a unique 4-in-1 complex of malt, fibers, linseed oil, and beta glucan that works to support the natural elimination of swallowed hair and helps prevent irritation in the cat’s gastrointestinal tract. 

Our Munchables are made with a 3-in-1 complex of malt, vitamins, and elm bark, which works to have a positive impact on the gastrointestinal tract and support the natural passing of swallowed hair. 

Best treats for hairball needs:


Healthy Cells

Our treats are crafted using various ingredients to support your pet’s healthy cells such as:

  • Safflower oil: Contains linoleic acid to form the basis of Omega 3 fatty acids, DHA, and EPA. These are important for cell production and nerve tissue. 
  • Zinc, biotin, and B vitamins: Support cell regeneration.
  • Linseed oil: A high quality oil that promotes cell protection.
Healthy Heart

Our cat treats are rich in taurine, vitamins, and oils that support heart function. Taurine is a necessary nutrient to ensure a healthy heart because it has a heart-strengthening effect, influencing the heart’s ability to contract. The vitamin B complex and calcium support nerve and heart function. 

Our dog treats are enriched with L-Carnitine, which supports a healthy heart and energy supply. In combination with exercise, L-Carnitine promotes muscle building. It stabilizes and maintains heart function, increases vitality and resilience, and improves your dog’s performance. 

Best treats to support a healthy heart:




B-Glucan improves the immune system and is an essential vitamin for enhancing the body’s defenses. 

Best treats to support immunity:



Muscle and Bones

L-Carnitine helps promote muscle development and increases the vitality, resilience, and performance of dogs. 

Best treat to support muscles:


Premium Oils

Premium oils are the basis of our treats. They contribute to both great taste as well as delivering essential vitamins and nutrients. 

Some of the high quality oils we use are:

  • Safflower oil: Contains linoleic acid to form the basis of Omega 3 fatty acids, DHA, and EPA. These are important for cell production and nerve tissue. 
  • Linseed Oil: Contains linoleic acid, which is rich in Omega 3 & 6 fatty acids and acts as the basis for the formation of important tissue hormones. 
  • Canola Oil: An essential fatty acid that improves skin and coat.
  • Coconut Oil: Acts as a powerful antioxidant, which can help fight viruses and bacteria as well as yeast and fungus. It is known to have a positive influence on blood sugar levels and the hormones controlling thyroid function. Coconut oil also aids in digestion and the absorption of fat-soluble vitamins. 
Skin and Coat

Biotin, zinc, and vitamins have a positive influence on skin and coat change by preventing deficiency symptoms to give the coat more shine and color intensity.

Best treats for skin & coat:




Taurine is the active ingredient that stabilizes the retina in the eye to promote healthy vision and protect against blindness. Taurine is essential for cats because they cannot produce it on their own. It must be supplemented with food. 

Best match for vision:


whey protien

We use whey protein with high biological values, using the best part of whole milk to minimize the amount of lactose. Whey powder contributes to your pet’s energy levels and includes high levels of the essential amino acids tryptophan and cysteine. 

  • Tryptophan influences mood and behavior and contributes to how well a dog or cat can cope with stress. 
  • Cysteine can lead to increasing glutathione (GSH) supply. This powerful antioxidant has health benefits such as the regulation of cell growth and division, immune system support, detox of UV rays, DNA synthesis and repair, and removing foreign chemical compounds.